ADSBIOS/SUCCESS STORIESEVENTSMARKETINGPRTECHVIRALWEB

EDIT CREATIVE ADVERTISING COPY / BANNER ADS / DIRECT MAIL Let EDITCREATIVE help develop, execute and track effective online advertising and email campaigns, retention letters or user surveys for you. From print ads, to banner ads and buttons, to viral campaigns, we will work with you to make your brand stand out. Below are samples of advertising copy and art direction done for print ads and online banner ads, and direct mail pieces, written for various entertainment and technology clients. PRINT ADS NAPSTER: SEEKING INDEPENDENT MUSIC VIGILANTES Wrote copy for this ad in preparation for the new Napster’s UK and Canadian site launches. NAPSTER: IT’S OKAY TO DO IT A LOT Wrote copy for this ad in preparation for the new Napster’s UK and Canadian site launches. NAPSTER: STEAL MONEY TO PAY FOR MUSIC Wrote copy for this ad in preparation for the new Napster’s UK and Canadian site launches. WITHOUTABOX: PRINT ADS FOR FILM FESTIVALS Wrote and edited copy for several Withoutabox ads for GenArt, Cannes and LAFF leading up to the companyֹ sale to IMDB. BANNER ADS OPERA MINI 4 BANNERS Wrote copy for banner ads for launch of Opera Mini 4, including different versions that were targeted toward BlackBerry users, holiday shoppers, and all mobile phone users. WITHOUTABOX BANNERS Wrote copy for and concepted designs for viral banners for Withoutabox’s social network, Audience. Ads were targeted at both filmmakers and film enthusiasts. Developed a range of designs to appeal to users of MySpace and other social networks. DIRECT MAIL APPTIVITY Wrote copy for this direct mail piece targeted to web application developers. THE LEARNING COMPANY: CORNERSTONE SOFTWARE Wrote copy for this direct mail piece targeted to teachers seeking educational software. WORLD BOOK MULTIMEDIA ENCYCLOPEDIA Wrote copy for this direct mail piece targeted at parents seeking educational software for their children.